Sample:

Set Winston Salem, Lewisville, Clemmons, Kernersville and surrounding areas pricing based on market value. Example: Suggested list price $399,000- $415,000 (Refer to Comparative Homes Documents).

• Property will be advertised in Kernersville and the Winston-Salem Journal in the Sunday edition.
• Property will be showcased in Prudential’s exclusive ‘Fine Homes Magazine’, which is published 4 times a year. Meeting the publication deadline date would be to our advantage for an added immediate high profile visibility.
• Will appear as a featured listing on my personal 2 web sites. Both sites are highly visible due to optimization and have 30,000 + visitors per month. (That’s how you found me!)  –

             www.ehomenc.com
             www.nc-homes-search.com

• Your Winston Salem NC, Clemmons, Lewisville, Bermuda Run, Advance property will appear on Prudential Carolinas Realty’s Website
• Additionally, I will engage ClueSystems Internet Consulting, a leader in Internet Marketing to market your Forsyth County, Davie County, Stokes County, Yadkin County property online.
• Your Winston Salem, Clemmons, Lewisville, Kernersville, Bermuda Run, Advance, Pfafftown, King, Rural Hall  property in Forsyth county, Davie County, Stokes County will be advertised on 2 major Real Estate portals on the Internet to broaden the market reach.
• I will host a Realtor’s luncheon to allow other Real Estate agents to view the property and be prepared for potential buyers.
• Agents in the area will receive a communiqué from me informing them of the availability of this property and to avail the opportunity for their potential buyers.
• The first 30 days are crucial in the marketing of your property. We can meet again in 2 weeks to discuss the effect of our marketing strategy and revisit the price in 30 days.

Prerequisites:
Now that you know how your Triad area home will be marketed let’s talk about getting it ready. I have devoted 3 areas to discuss how to prepare your Winston Salem home for sale. Also check out links for Prepare My Home to Sell, Prepare my Homes Exterior and Flowers Add to Curb Appeal.

Staging Your Home in Winston Salem, Clemmons, Lewisville, Advance, Bermuda Run to Sell

Clean.  Your home in Clemmons NC must sparkle!  To achieve this level is usually only feasible by hiring a cleaning crew.  In fact, having a cleaning service return weekly while your house is for sale is probably a pretty good investment.  Get your windows professionally cleaned inside and out too.

Fix.  Got a dripping faucet or a cracked tile?  These will send the wrong message to potential buyers.  Getting them fixed before you put your house on the Winston Salem, Forsyth County market is a smart idea.

Eliminate Clutter.  The "50% Rule" requires that you eliminate the clutter in your home by at least half.  This may be the hardest rule of all!  We love our clutter - - it reflects our memories, hobbies, and values.  But it doesn't sell homes in Lewisville NC or elsewhere!  Clutter makes homes seem smaller and disorganized.  (Have you ever noticed that the really expensive stores seem to have an expansive, clutter-free layout, while "cheap" stores are often a merchandise maze?)  Even the ancient practice of Feng Shui has as a central focus the elimination of clutter.

Executive Neutral. Neutral colors sell.  It's a fact.  Try to convey an image of quality and neutrality.  Potential buyers walking through your home in Bermuda Run or Advance or Pfafftown NC want to imagine themselves as the owners.  If you use styles or colors they would never select, you've just turned them off.  Staying high quality, but neutral is safest.

De-personalize.  Remove objects that your potential buyers won't be able to identify with.  For example, political and religious items may turn off whole groups of buyers, because they cannot "imagine" your home in downtown Winston Salem or Forsyth County or Davie County or Stokes County as their home.  Buying a home, condo or townhouse anywhere in North Carolina is an emotional decision, and you want potential buyers to make an emotional connection with your home by being able to "see" themselves in it.

The Test for Your North Carolina home.

Wondering if something is acceptable "staging"?  Visit a model home in Clemmons, Winston Salem, Lewisville, Bermuda Run West, Oak Valley, Kernersville or Pfafftown to see if they do it.  For example, can you leave your high-end, designer toaster out on your kitchen counter?  Nope!  You won't find a single toaster in the kitchens of model homes.  Can you display an artsy topiary tree on your kitchen counter?  Yes.  Model homes do!

Some Specifics about Your Home in the Winston Salem area -

"Curb Appeal" - They say you can only make one "first impression," and people usually form their first impression within 30 seconds.  What potential buyers see when they drive up to your house in the Winston Salem, Clemmons, Lewisville, Bermuda Run, Advance and King areas will be their first impression.  This is a good place to spend a little extra time and money.  Plant flowers, trim bushes, weed, pick up leaves, repaint your front door, replace tarnished house numbers or a dented mailbox, get a brand-new neutral doormat, and park your old car somewhere else.

The Entrance to Your North Carolina Home- The first glimpse inside your home should give potential buyers positive, uplifting feelings.  Make your entryway as light and bright as possible.  Leave all the lights in the house on.  (Have you noticed that model homes do this?)  Get rid of all area rugs. (Even authentic, high-quality carpets should normally be removed since they break up the expanse of floor space, making rooms look smaller.)  Limit your cooking to very plain foods so odors don't linger.  (No cabbage, garlic, or onions!)  On the other hand, freshly baked chocolate chip cookie smells are just fine!  (They evoke a homey feeling for almost everyone.)

Kitchen - Kitchens sell homes, so the importance of making your kitchen appealing can't be underestimated.  Clean and de-clutter!  Anything taking up counter or floor space must go (the only exception would be the types of designer touches seen in model homes).  Anything displayed on the refrigerator must go.  If your cabinets are old, consider resurfacing them.  If your counter knobs are old or out-of-date, replacing them can be a relatively inexpensive "facelift."  Get a wood tone touchup stick from your home supply store and fill in any nicks and scratches.  Shelves and pantries must appear orderly and very spacious.  Put those extra items in your newly rented storage unit or give them away!

Bathrooms.  Again, clean and de-clutter!  You absolutely must get rid of any mildew/mold.  If you have a glass shower door, squeegee it after every shower.  A mold-and-mildew remover and a soap scum remover can work wonders.  Glass cleaning products do a good job of cleaning windows and mirrors (but be careful if you have brass fixtures since ammonia will cause these to pit).  Do not display any personal toiletry items!  Remove all deodorant, mouthwash, electric toothbrushes, etc. and put them in your cabinet.  (Model homes never, ever display such items!)  Pick up all bath mats/rugs.  Keep your soap dishes pristine.  If you have bars of hand soap, they should look new.  Get a new set of high-quality, neutral, fluffy towels and display them.  (Model homes in Forsyth County, Winston Salem, Clemmons, Lewisville, King, Advance always do this!)
 
Rest of the House- Clean, repair, de-clutter, and de-personalize!  You're going for that Executive but neutral look, since almost everyone can "see themselves" in a home like that.

Remove those knick knacks!

Remove enough items from your closet so you can hang a garment without touching the garment next to it - this could be difficult.  (Extra and out-of-season clothes go to your newly rented storage unit.

Remove area rugs.

Remove throw blankets.

Remove throw pillows (or replace with "designer" pillows).

If your houseplants are anemic, remove them.  Replace with high-quality silk plants or healthy houseplants in brass, wicker, or plain ceramic containers.

Take a hard look at your carpets.  Are they stained or worn?  Replacing carpets is often an excellent investment because it gives your home that "new" look that everyone wants.  Replacing existing carpet with neutral carpet is usually a much better idea than offering a "carpet allowance."

Leave all the lights on (No burned-out light bulbs!)

If possible, send your pets to stay with family or friends.  As much as we love our pets, they can be a major negative distraction to potential buyers.

Leave your Clemmons, Lewisville NC home before potential buyers arrive

Once you accept the challenge that you're turning your home into a "model home" to sell at top dollar and in record time, you've won half the battle.   


Summary
The above Marketing and Staging efforts of your beautiful home in Winston Salem, Clemmons, Lewisville, Bermuda Run, Advance, Mocksville, Pfafftown, North Carolina should accelerate the process, and will have an excellent outcome. And, of course, I would be ready and available to assist with any changes, additions or deviations from the game plan.